Breast Cancer Awareness Month – Outubro Rosa

Activity Area

Awareness and prevention of breast cancer

Project´s Public

Raise founds for ONG´s anti-cancer, specially focused in breast cancer

Production of wigs for children and women who suffer bullying at school and discrimination on a daily basis from colleagues and countrymen. Particularly in children and young people this condition significantly affects the self-esteem precisely during the period of affirmation of one’s identity.

About the Project

Breast Cancer Awareness Month is a worldwide movement of mobilization for early detection of breast cancer.

During this month, several events of awareness, prevention and assistance are produced by the Museum of the Future Foundation in partnership with Torriton Beauty Center:

  • Hair donation for production of wigs – for women and children undergoing treatment for cancer – through various collection points, which also come in promoting the project – such as beauty salons, hairdressers, etc.
  • Collecting cash donations revert to the ONG´s of cancer prevetion.
  • Actions at various locations, with a view to display all the necessary information about breast cancer, such as: self-examination, treatments, etc.
  • Projecting all actions in the local media in order to spread awareness of the project through the community.
  • Joint actions with various agencies in order to spread the message and the project, such as lighting with light pink known locations of the city.

All the hair donations for wigs, hats, scarves and also donations in cash will be fully reverted to the NGA “Atitude na Cabeça” in order to assist the institution in its support for cancer patients.

Always do self exam.

Every woman after 40 years has the right to hold the annual mammogram.

Campaign´s Promotional materials

To download the promotional materials of this Project, please acess our media page.

Project´s Poster

Project´s Donation box

Project´s Logo

To download the promotional materials of this Project, please acess our media page.

Campaign´s Promotional Scenes

Sisters Ana Sophia and Victoria, daughters of the hairstylist Alan Zamariotti and Elizabeth Gontarski, Client of Torriton Beauty & Hair,

Teresinha Nacli, Isabel Marinho and Teresa Nacli

Isabel Marinho (Museum of the Future Foundation) during her participation in Breast Cancer Campaign

Auro Otoni, Teresinha Nacli, Isabel Marinho and Teresa Nacli with Isabel´s hair Donation

Hair donated by Isabel Marinho, from Museum of the Future Foundation

Torriton Staff during the campaign

Donations for the Breast Cancer Awareness Month Project

Make your donation Donations for the Breast Cancer Awareness Month Project of the Museum of the Future Foundation

Direct link to UOL PagSeguro

It´s required inform the donation made by email

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